Just a quick post today, since the reading and coursework is already piling up very quickly! I got an email from ShopBop this morning (as usual - I am bombarded with emails from ShopBop) advertising their newest promotion - a free pair of welly socks with a pair of Hunter boots. I'm not in the market for new rain boots and I'm not necessarily a huge fan of Hunter boots, but I thought the idea of special welly socks was pretty ingenious! I don't know about the rest of you, but I never know what kind of socks to wear under my wellies, plus this pair looks particularly toasty for a cold, rainy, well-appropriate day.
So what do all of you think? Marketing ploy or best thing since sliced bread?